Branding is more than a logo. It is the colours, words and feeling people connect with your business every time they see it.
Consistency builds trust
When your van, website, invoices and social posts all look the same, customers see an established business. When they all look different, they wonder if you are.
Where to start
- A clear logo that works small and large
- Two or three brand colours
- One or two fonts used everywhere
Start with these and apply them everywhere. You can grow into a full brand guide later.