You do not need to go viral to win customers from social media. You need to show up regularly and show real people doing real work.
Five ideas that work
- Before and after photos of your work
- A short video introducing a team member
- Answers to questions customers often ask
- Customer reviews turned into graphics
- Behind the scenes on a busy day
Post three times a week, reply to every comment, and you will build a local audience that remembers you when they need you.